At RARA, We believe Rare should be celebrated. Rare should be honoured. Rare should be remembered. Rare should be protected.
Our hope is to highlight ancient art forms and showcase them by giving them a new life through modern interpretations, while creating awareness of animal endangerment.
Kindness is Rare
RARA has created "Kindness is Rare" in an effort to combat the extinction of kindness and generosity. We will donate 10% of the profits for the conservation of the rare featured in each collection.
For the " Song of Stripes" Collection, RARA will be contributing funds to the Last Wilderness Foundation, India